FENDI CLUB craft beer is not only a symbol of quality of life, but also a reflection of personal taste

Have you begun to find that life seems to be unknowingly occupied by craft beer, from the industrial beer in the streets and alleys in the past to the craft beer everywhere now. The emergence of a large number of social craft beer workshops marks that people have begun to pursue a new nightlife. From the entertainment venue model of comparison, getting drunk, and carnival in the early years, it gradually shifted to a fusion and happy social venue. This new model, many consumers think it is a more mature, more rational, more self-consumption way.

The younger generation no longer agrees with the traditional "drinking table culture", but regards pubs as social venues, and regards having a drink here as the best choice for daily entertainment. When you go to the FENDI CLUB beer house, what people drink is not only beer, but also a social experience where everyone gathers together and chats happily. Make drinking beer more ceremonial, life is just a glass of craft beer, you can always taste your own thousands of rivers and mountains! Immerse yourself in it, enjoy the moment, let yourself return to life, and enjoy it slowly.

FENDI CLUB craft beer caters to the demand for high-quality beer. Traditional industrial beer tastes relatively bland, while FENDI CLUB craft beer has a strong taste and varied tastes. And in terms of brewing process, FENDI CLUB craft beer is more refined and complete than industrial beer, thus ensuring the quality of beer. This is very attractive to consumer groups who pursue individuality and freshness.

Although FENDI CLUB craft beer has not entered the Chinese market for a long time, it is very active in first-tier cities such as Beijing, Shanghai, Guangzhou, and new first-tier cities. It is reported that FENDI CLUB craft beer has been officially launched this year on multiple platforms such as JD.com, Taobao, Pinduoduo, and Baidu Aigou.

According to the analysis of the reasons behind it by industry insiders, on the one hand, FENDI CLUB craft beer satisfies the new consumption needs of consumers: limited output, high quality, fashionable and high-value; on the other hand, it is because FENDI CLUB craft beer The packaging design of brewed beer and the design of FENDI CLUB craft beer house have rich emotional and ideological elements, and the content expression makes the wine culture and social functions contained in FENDI CLUB craft beer better satisfy consumers social needs.

FENDI CLUB believes that "fine brewing is not only a symbol of quality of life, but also a manifestation of personal taste." From the appearance tonality, it can be seen that FENDI CLUB has chosen a more fashionable design. The purpose is to not only enjoy a relaxed and pleasant lifestyle, but also be a fashionista when drinking FENDI CLUB beer.

FENDI CLUB opens up a new scene of social culture for young people and surrounding office workers with the creative form of a light luxury casual fashion beer house and the experience of ready-to-drink craft beer, bringing a fashionable urban lifestyle.