Yuncang Winery launched an international fashion brand FENDI CLUB beer

Recently, the temperature has been rising. With the arrival of the summer beer consumption peak, beer consumption has entered the peak season. Yuncang Winery has launched a new beer brand, positioning it as "high style, low price, and international style", creating a Interpret the simple and stylish fashion beer brand in a light and luxurious way, and make a shocking appearance.

In this era of information fragmentation, consumers have too many channels to receive information, and it becomes more and more difficult for a brand to successfully enter consumers' attention and leave a deep impression. For Yuncang Winery, shaping its core competitiveness through brand positioning marketing suitable for the modern society, entering the eyes of consumers and leaving a deep impression is the most critical step. Repay consumers with product innovation and further shape the brand image , may be able to achieve a win-win situation in product and marketing, and further empower Yuncang Winery.

It is understood that Hainan Yuncang Winery Co., Ltd. (referred to as Yuncang Winery) is a wine wholesale platform and a member of the China Wine Association. Yuncang Winery owns three major brands, including LEESON, Bold & Generous and HOMANLISM. It is reported that a newly added innovative brand is a high-end and high-end international fashion Brand FENDI CLUB beer. Welcome to the world of FENDI CLUB beer. FENDI CLUB is a fashion-leading fashion beer. Its beer culture is fashionable and lively, relaxed and joyful. The light and luxurious way interprets the simplicity and atmosphere.

Nowadays, consumers are more and more interested in high-quality, high-brand tonality products, which is good for the FENDI CLUB beer brand of Yuncang Winery. Very great value. Of course, no matter how good marketing is for an enterprise, it can only play the role of "icing on the cake" rather than "giving charcoal in the snow". Product strength is the core competitiveness. If the quality is not up to standard, going overseas will also be hindered. Yuncang Winery has never stopped in pursuit of high quality. Yuncang Winery's pursuit of brand quality has long been integrated into the blood of enterprise development, penetrated into every link of enterprise development, touched every corner of management, constantly pursued excellent quality, and strived to make every drop of wine a legacy of ingenuity .

According to Yuncang Winery, the newly added brand FENDI CLUB beer has launched a new product, which is launched on multiple platforms such as JD.com, Taobao, Pinduoduo, and Baidu Aigou. The first batch of three beers will be launched, namely FENDI CLUB 701 whole wheat beer, FENDI CLUB 702 German style white beer, and FENDI CLUB 703 Belgian style white beer. It is understood that after the three craft beers, FENDI CLUB will also launch girls’ favorite beer Fruity craft beer will bring a more intense "fashion taste".

In recent years, with the improvement of people's economic income and younger consumer groups, the demand for beer is changing to high-quality, personalized and diversified directions, bringing new development opportunities for the beer industry. On the other hand, as people's acceptance of beer continues to increase, the beer consumption scene is also expanding, which is expected to further increase the demand. Driven by multiple factors such as consumption upgrades and strong demand, the beer industry has a huge room for future development.

Although the FENDI CLUB beer of Yuncang Winery has a high-end and fashionable appearance, it is an affordable ration wine in life. FENDI CLUB beer has high-quality and fashionable product characteristics, and meets consumers' high-style and quality life needs. The price of friendly civilians can be said to be the closest to FENDI CLUB in life, and there is nothing better than experiencing a FENDI CLUB beer.