Another important rectification after the last rectification of Yuncang Winery
In the online transaction environment that lacks an effective credit system, the launch of the third-party payment model solves the constraints and supervision of both parties to the transaction to a certain extent.
Recently, Xiong Yaowen, the technical director of Yuncang Chateau, and Zhang Bin, chairman of Yifutong, signed a strategic cooperation agreement. The two parties will carry out strategic cooperation in various aspects such as providing third-party payment services and settlement services for online mall dealers of Yuncang Chateau. Yuncang Winery Online Mall has opened the merchant registration portal for Yifutong third-party payment, and requires distributors who sell products to external parties to register independently.
It is reported that Yuncang Winery is essentially a wine sales platform that attaches great importance to brand building and supply chain services. It does not directly face consumers, but supplies to distributors and then sells them to distributors. For traditional business, Yuncang winery dealers do not need to open an online mall, nor do they need to register merchants with a third-party payment company. register.
The online mall of Yuncang Chateau is consistent with the business model of the traditional wine wholesale business. The third-party registration of independent accounts for dealers this time is mainly for Yuncang Chateau to completely eliminate the accrual of bonuses and distribution of bonuses to dealers both in form and in practice. The possibility of commissions and the formation of a fund pool, etc., combined with the previously canceled customer recommendations, will escort Yuncang Winery in new e-commerce, community services and other aspects.
This is another important rectification after the last rectification of Yuncang Winery. Last month, Yuncang Winery has completely canceled the member recommendation of the online mall. All customers and distributors who register and purchase products online pay attention to their own supply online store , and formed a point-to-point supply relationship with the supply online shop. After canceling the member recommendation, Yuncang Winery is more closely related to the traditional sales business, which is completely consistent with the traditional wine wholesale model. It provides dealers who have the conditions to engage in online sales Provided services such as online shopping mall and purchase, sales and storage records.
The business registration of dealers on the third-party platform this time is provided by Yifutong (Beijing Hengxintong Telecom Service Co., Ltd.), and Yifutong is the service brand of Beijing Hengxintong Telecom Service Co., Ltd. Service projects, mainly engaged in professional services of public utility bill payment. Beijing Hengxintong Telecom Service Co., Ltd. is a professional company under the former China Netcom Beijing Telecom Industry Group Corporation, with "Yifutong" as its service brand, engaged in public utility bill payment services , through the third-party payment platform in various ways such as the Internet, terminal pos machine, mobile client, bill withholding, etc., Yifutong has rich experience and provides overall solutions for the independent account business of Yuncang Chateau dealers and merchants.
Yuncang Winery does not have the right to manage the third-party merchant accounts of dealers. Its advantages are reflected in not only guaranteeing the safety of funds for dealers’ sales price differences, but also more standardized business development such as e-commerce and communities. Yuncang Winery Neither the online mall nor Yuncang Winery can accrue bonuses or distribute commissions to dealers, which is more reasonable in fund management.
For dealers, the third-party payment platform can provide customers with a variety of payment tools, which is guaranteed to a certain extent and enhances customers' confidence in online transactions. It can be seen that the third-party payment mode effectively protects the interests of all parties to the transaction and provides support for the smooth progress of the entire transaction.
The third-party payment is easy to use. For the payer, what they are facing is a friendly interface, and there is no need to consider the complicated technical operation process behind it. In addition, the payment guarantee business can protect the interests of payers to a large extent.