Yuncang Winery signed a contract with the famous actor Wu Qihua as the spokesperson of HOMANLISM Baijiu

On September 13, 2022, the brand image spokesperson signing ceremony between Yuncang Winery and the famous film and television actor Mr. Wu Qihua was held in Guangzhou. Ye Weiqian, Yuncang Winery Network Platform Manager Xiong Yaowen and other leaders attended the signing ceremony to witness this shining moment.

Under the witness of everyone, Guo Dongwei, president of Yuncang Winery, signed a cooperation agreement with the famous film and television actor Mr. Wu Qihua. The signing of Mr. Wu Qihua as the image spokesperson of HOMANLIS, a liquor brand under Yuncang Winery, is an important node for Yuncang Winery to upgrade its brand and open a new era for the brand. It marked the transformation of Yuncang Winery from the main red wine business to the comprehensive wine sales mode of red wine + white wine.

For Yuncang Winery, the selection of the famous film and television actor Mr. Wu Qihua as the brand image spokesperson this time is part of the brand strategic planning, and it is also the need for brand development and franchise strategy implementation. In the field of film and television art interpretation, Mr. Wu Qihua has been constantly sharpening and breaking through himself, digging out his own shining points, and presenting himself in the public's field of vision with a gentle, healthy, and amiable image. His pursuit and love for artistic interpretation has shown The demeanor of men in the new era coincides with the concept of Yuncang Chateau HOMANLISM Baijiu's constant pursuit of creating a quality life for consumers.

Since its establishment, Yuncang Winery has been adhering to the spirit of craftsman, carefully polishing products, and providing services with heart. High-quality, high-value, and cost-effective products are deeply loved by consumers. The signing of the spokesperson this time uses the personal image of Mr. Wu Qihua as the breakthrough point for the brand to drive traffic, vigorously build core competitiveness, and enrich the multi-dimensional marketing system of Yuncang Winery, which is bound to further promote the rapid development of the brand. At the same time, this endorsement has further enhanced the brand awareness and reputation of Yuncang Winery.

After the signing ceremony, Mr. Wu Qihua, the spokesperson of the brand image, sent him best wishes. Mr. Wu Qihua said that the products of Yuncang Winery are generous and classic, which are in line with the aesthetics of contemporary consumers. He likes them very much and left many autographed photos at the same time.

In the future, Yuncang Winery will join hands with Mr. Wu Qihua, the brand image spokesperson, to provide consumers with more Yuncang products with the spirit of being brave in innovation, constantly surpassing, and rigorous and pragmatic craftsman spirit. The slogan of HOMANLIS Baijiu, one of the brands under Yuncang Winery, is "Life is heroic, drink HOMANLISM".